Publicity Stunt Ahoy! BioWare to Release Mass Effect 3 Copies Into Space
- February 16th, 2012
- By MogKnight
BioWare intends on releasing weather balloons with early copies of Mass Effect 3. They will then float around until they make their way back to Earth and hopefully in one piece. The balloons will be released from New York, San Francisco, Las Vegas, Berlin, London and Paris and who knows where they will end up!
Thankfully, GPS devices will be attached to each to each game and will be kept track at MassEffect.com. These balloons are estimated to land a week prior to release but they may end up on Earth sooner depending on a bunch of random factors.
Quite frankly, I’m not a rocket scientist. Hope you guys don’t hurt yourselves trying to get an early copy![Source: USA Today]